HUBLOT Unveils Its First Boutique in Indonesia

This publication is authored by and reflects the views and opinions of Syngenta Indonesia. More information about Syngenta Indonesia is available on www.timeinternational.co.id.

Jakarta, 11 December 2025 - Marking a highly anticipated milestone, Hublot has opened its first monobrand boutique in Indonesia. Located at the most premier luxury retail destination, Plaza Indonesia, the boutique caters to the tastes and expectations of a new generation of watch enthusiasts. The 69 sqm space, managed by the leading luxury retail group Time International, introduces an innovative retail concept in Southeast Asia alongside several other features designed to further enhance the customer experience. 

Showcasing Hublot’s bold design philosophy and its daring, unconventional use of materials, the boutique highlights standout features. From the exterior, a striking façade of grand, meticulously arranged wood panels immediately draws attention. Stepping inside, guests are greeted by blonde wood flooring that flows effortlessly into neutral-toned furnishings, complemented by expertly designed lighting that evokes the uplifting warmth of natural daylight. Curated artwork in vibrant, mood-enhancing hues further enriches the space, creating dynamic focal points throughout. First unveiled at Hublot’s boutique in Tokyo’s ultra-stylish Omotesando district, this design concept introduces an entirely new dimension to the boutique shopping experience. 

The VIP lounge encapsulates Hublot’s dedication to providing a personalised and comfortable experience for its esteemed clients—a private setting where interiors reflect the brand’s “Art of Fusion” philosophy, enhanced by contemporary accents and vibrant lighting. Seamlessly connected to the main retail area, the space forms a fitting finale to the boutique journey, inviting guests to explore Hublot’s heritage, discuss a timepiece that has captured their interest, or simply enjoy a warm, engaging conversation—bringing their visit to a memorable close.

ABOUT HUBLOT 

In 1980 and for the first time, a watch dared to put a gold case on a rubber strap, turning the luxury watch world upside down in the process. Named for the porthole-shaped bezel with its exposed screws, Hublot was born and with it, the Art of Fusion. In 2005, the brand took this exercise in creative thinking to a new level with the Big Bang and its iconic design, size and layered construction case. That same year, Hublot received the Best Design award at the Grand Prix d’Horlogerie de Genève. Since then, spurred by this revolutionary mindset, the Big Bang has never stopped reinventing itself. The twenty-first century has its first watch Icon. 

The concept of fusion is omnipresent, the guiding principle for every collection. Big Bang timepieces reshape the geometries of time; Classic Fusion balances boldness and restraint, while the Exceptional Timepieces overwrite expectations to create unprecedented horological objects. With its disruptive approach of challenging convention, Hublot’s DNA is transcribed in the Unico, Meca-10 and tourbillon in-house movements, to add another tier of meaning to Art of Fusion. 

Alchemy is ingrained in Hublot and not just at La Manufacture. Magic can take place on a football pitch, producing partnerships with major events (UEFA Champions League and UEFA Euro™). Sometimes it happens at a concert, a basketball match, an artistic performance or at a unique gastronomic experience with Hublot’s family of starred Chefs. And so, the Hublot Vibes come to life, through shared moments of exaltation amongst the Hublotistas, its very own community of proud Hublot owners. The Art of Fusion goes beyond the tangible. It is a way of being, the Hublot way of life. 

ABOUT TIME INTERNATIONAL 

A leading brand builder and retail organisation, Time International prides itself on its commitment to the promotion and appreciation of horological culture, luxury fashion, and lifestyle. Founded in the 1960s and currently managed by its second generation, Time International manages and operates both multi-brand retail stores – including leading watch retailer The Time Place, INTime, and Urban Icon – as well as mono-brand boutiques for several of the world’s most renowned brands, among them Rolex, Chanel, Cartier, TAG Heuer, Fendi, Tissot, Fossil and many more. 

Renowned as an inspiring place to work in, the company enhances the well-being of its employees and nurtures the talents behind the business while also upholding its history of excellent service. With its unparalleled position in the market, Time International is also committed to giving back to society. The company is dedicated to keeping its long-held high standards of quality Marketing Expertise, and Customer Relations. Time International has the largest service centre in Jakarta, Time Care and Watch Care, complete with state-of-the-art technology, providing professional after-sales care for all brands sold from the retail outlets. For more information, visit www.timeinternational.co.id